GEO for local and small businesses
Be the business AI recommends nearby.
The best free resources
Local Search Ranking Factors 2026 — Darren Shaw, Whitespark (2025-11-06)
The industry's standard factors study, now with a separate AI-search categoryWhat 200k local AI searches tell us about what businesses get recommended — Mike Hawkes, BrightLocal (2026-09-16)
200k searches: Maps rank doesn't predict AI picks; the website mattersLocal SEO and AI: AI is Quietly Taking Over! No One's Ready for This — Joy Hawkins, Sterling Sky (2026-09-21)
AI Local Packs show fewer businesses and cut calls; what to doThe State of Local AEO (Duda AEO MegaWebinar 07.30.26) — Andrew Shotland, SlideShare (Duda webinar) (2026-07-30)
22M Google and ChatGPT results; local AI tests with resultsWhitespark's Guide to Google's AI Mode for Local Businesses — Miriam Ellis, Whitespark (2026-05-22)
Practical AI Mode checklist: listings, FAQs, reviews, citationsHow to run a local GEO baseline audit — Adam Heitzman, Search Engine Land (2026-07-16)
Step-by-step local prompt audit: mentioned, correct, or losing to competitorsDoes ChatGPT Recommend Local Businesses? 250 AI Picks Tested — Ryan Doser, ryandoser.com (2026-10-07)
Open data: only 23% of AI picks were Google's top 3The AI Visibility Crisis: Why 83% of Restaurants Don't Exist in ChatGPT — — (Local Falcon research), Local Falcon (2026-03-03)
190k ChatGPT results: local AI visibility is winner-take-all
Curated by effectiveGEOstrategy.com. Every link checked 2026-11-10. Know a better free resource? Tell us.