What a good GEO agency does, and how to tell.

The best free resources

1. GEO myths: This article may contain lies — Philipp Götza, Search Engine Land (2026-01-19)
   A method for testing any agency's GEO claims against evidence

2. How to know if your GEO is working — Andrew Holland, Search Engine Land (2025-10-14)
   What proof to expect from an agency: share of search, intent, prompts

3. How to Choose a GEO Agency That Delivers Better AI Visibility — Macy Storm, SEO.com (2026-07-02)
   Covers selection criteria, green flags and what to compare (agency-written)

4. How to Choose a GEO Agency in 2026: Smart Selection Tips — Thaakirah Abrahams, Matthew Gibbons, WebFX (2026-05-06)
   Detailed selection checklist; long and specific (agency-written)

5. How to Hire an AI SEO Consultant: What to Look For in 2026 — Lawrence Hitches, lawrencehitches.com (2026-05-23)
   Consultant-side criteria: real citation audit, method, Bing coverage

Curated by effectiveGEOstrategy.com. Every link checked 2026-11-10. Know a better free resource? Tell us.