GEO for B2B and SaaS
Get on the AI shortlist when buyers research software.
The best free resources
AI Search Is a 3rd-Party Citation Problem With an On-Page Corroboration Base: The Data Across SaaS, Ecommerce and Finance — Aleyda Solis, aleydasolis.com (2026-08-02)
SaaS citation data: earn third-party mentions, back them up on your own pagesNearly 90% of AI Citations for B2B SaaS Come from Off-Site Sources — Ethan Crump, Foundation (Ross Simmonds' firm) (upd. 2026-07-30)
50 B2B brands, 7 verticals: Reddit, YouTube, LinkedIn drive citationsThe B2B AI Discovery Playbook: Lessons from 380k Answers with Ross Simmonds — Ross Simmonds, AirOps (2026-10-09)
380k answers: how AI shortlists vendors; reviews and page-type strategyWhat Page Types Do LLMs Cite? A Study of 28 B2B SaaS Companies — Abishek Balaji, TripleDart (2026 (Q1 data))
Ties citations to leads: homepages and comparison pages convert, generic blogs don'tTraffic is no longer a reliable growth metric — Kyle Poyar (with Josh Grant, Webflow), Growth Unhinged (2025-11-02)
Webflow: ChatGPT referrals convert 6x; seven learnings free (last section paywalled)Why HubSpot is winning at AI visibility in B2B SaaS — Christy Correll, MarTech (2025-10-28)
Breaks down a category leader into a four-part SaaS playbookHow AI Chat is Rewriting B2B Software Buying [Insights From 1,000+ Decision Makers] — Tim Sanders, G2 (2025-10-06)
Half of software buyers now start research in an AI chatbot
Curated by effectiveGEOstrategy.com. Every link checked 2026-11-10. Know a better free resource? Tell us.